Inline Midscroll Desktop Image / Video



Recommended asset dimensions

1920x1080 (16:9) (Optimised for web)

Ad Viewport

Width: 100% of content width

Height: 60, 80% or 100% of browser height


Avoid placing any key elements (text, logos, ctas etc) in these areas, as otherwise they may not be fully visible:

  • 20% of creative width on the left and right sides.
  • 20% of creative height at the top and bottom (may vary depending on creative height).

Format description and guidance

Inline Midscroll is a high impact responsive format that appears mid-way down a publisher page. The format is revealed as the user scrolls down past page content. The width of the format fits to the width of the publisher content (inline), the height can vary according to publisher preferences. 

Max total file weight

Image: 100 KB - 200 KB

Video: 1 MB (recommended)

Asset types




Click tags and tracking

For image or video banners, a click URL is added as part of the template setup.

Supported Ad Verification

Adnami supports pixels for impression and viewability tracking from 3rd party providers, such as IAS, MOAT + DoubleVerify.